AVATIX

License your digital identity – a virtual actor – in the Direct Club ecosystem.

Avatix is a platform for licensing digital identities. You create a digital character (actor) with photos, a style and a price, specify what it may be used for, and publish it on the marketplace. Other users can then purchase a license to use it.

Avatix does not generate actors using artificial intelligence. You upload the photos and content yourself – the platform handles presentation, licensing permissions and sales. Manage your actors at directclub.digital/avatix/dashboard and browse the marketplace at directclub.digital/avatix/marketplace.

4 roles

Talent · Creator · Viewer · Partner

Roles can be combined freely.

5 steps

Getting Started

Profile → settings → consents → material uploads → publication.

from 0 EUR

License Price

You set the actor's license price; 0 means a free license.

BASIC+

Full Marketplace Access

FREE members are prompted to upgrade their membership.

Create a Digital Actor

In the dashboard, after clicking “Join” (the default role is Viewer):

Enter your display name and bio in the Profile tab.
In the Roles tab, select Talent, Creator, Viewer or Partner – roles can be combined.
In the Actor tab, enter the actor's name, description, style and license price in EUR.
Upload your own photos and turn on the Publish to Marketplace toggle.

Only upload photos and content for which you have the rights and the consent of the person depicted.

Set Licensing Permissions

The Permissions tab is a key part of licensing:

Allow or disallow the use of likeness and voice.
Select preferred categories (film, TV series, gaming, music…) and genres.
Choose manual or automatic approval of requests.
Choose an earnings model: revenue share, a flat fee or a combination.

The earnings model describes how you are compensated, not a promise of income – actual demand for licenses is what matters.

Marketplace and Current Status

The marketplace displays published, active actors with their prices, styles and voice / likeness tags:

Free actor licenses are acquired instantly and linked to your account (sign-in required).
Paid licenses are not yet available – the payment gateway has not been connected.
You cannot purchase your own actor; purchased licenses are marked “Purchased”.
Guests without an account can browse the marketplace; it includes 6 sample actors labeled as such.
Streaming and the studio are currently only showcased on the overview page.

Available now: profiles, roles, permissions, actor creation and publishing, the marketplace and free licenses.

Pre-Publication Checklist

I have the rights to all uploaded photos, have set likeness and voice permissions, have chosen an approval method and an earnings model, and will not promise paid licenses until payments are working. Avatix is not a promise of income.